ASuperior answering service was founded in 1976 when Sandra Black saw a need for businesses. She knew helping companies provide great customer service would help their business acquire customers and keep those customers happy. Sandra’s original determination to provide quality service at a competitive price allowed us to become the business we are today. Still family-owned and operated, we are continuing to fulfill her vision.
Tammy joined the team in 2010. She has a broad range of experience working with people as the former owner of her own paint and interiors company. Her primary areas of focus are identifying, hiring, coaching and maintaining the best possible staff to be the frontline voices for our clients. Tammy is also the daughter of Jim and Sandy.
Michael joined the team in 2016. His core responsibilities are guiding the direction of the company and establishing strategic objectives. He oversees and works with various division leaders to ensure the implementation of day-to-day activities and services that fulfill the qualitative needs of our clients. Michael is married to one of Jim and Sandy’s granddaughters.
Shelly joined the team in 1993 after graduating from Auburn University. She has seen the business through continued growth and development over the years. Her current focus is on marketing and new sales to keep the business moving forward. Shelly is the daughter of Jim and Sandy.
Maggie Massey McMichael, granddaughter of owner, Sandra Black. Being a third-generation family member to join the team and earning the position of administrative assistant, Maggie will not only bring her expertise, but carry on her family’s legacy. Maggie graduated with her bachelor of education from Auburn University in 2022.
Independent judges are contracted by ATSI to evaluate message services over a six month period. The scoring criteria includes:
– Response Time
– Courteousness of Rep
– Accuracy of Call
– Knowledge of Account
– Overall Impression of Call
The award started as a means to improve the overall quality of the call center industry by setting expectations and measurements to ensure a successful call handling experience. For the last 7 years, ASuperior has achieved this award!
